Accession numberRMG-7166MakerColgate MeasurementsH45 x Dia15mmHistoryColgate adopted this army green colour for their cosmetic packaging during Second World War.
Beauty was seen as a patriotic duty during the Second World War and cosmetics companies responded with patriotic named products, especially lipsticks like Regimental Red, Fighting Red, and Commando. Cosmetics company Elizabeth Arden created beauty packs especially for women in the US Women’s Army Corps.